By Coursera with Meta
Build job-ready social media marketing skills for Facebook and Instagram advertising, content creation, and campaign management to launch an entry-level marketing career.
Solid beginner foundation for Meta advertising, but heavily Meta-focused. Worth it for newcomers at ~$200-250 total cost, less valuable for experienced marketers.
Comprehensive beginner coverage of major platforms. Heavy Meta focus limits broader social media knowledge. Good structure but basic depth.
Well-structured lessons from Meta experts. Clear explanations suitable for beginners. Engaging content with practical examples.
Reliable Coursera platform with good video quality. Monthly subscription model can become expensive if not completed quickly.
At $49/month for 4-5 months (~$200-250 total), reasonable for comprehensive training but pricey compared to alternatives.
Strong beginner foundation leads to Meta certification. Many students report job success, though entry-level positions typical.
You're new to social media marketing and want official Meta certification
Perfect starting point for beginners seeking structured learning with industry-recognized credentials and practical Meta Ads Manager training.
You already manage social media campaigns or need multi-platform expertise
Experienced marketers will find content too basic, and the Meta-heavy focus won't develop broader platform skills like TikTok or LinkedIn advertising.
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